Project Development
& Research Design
Experienced staff members and modern facilities
allow all aspects of the survey process questionnaire design, pre-testing,
sampling, interviewing and data analysis to be performed on-site. |
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Sampling and
Methodology
CSRA maintains in-house sampling capabilities, including fully licensedRandom
Digit Dial (RDD) sampling databases and software. CSRA also licenses
specialized databases for media and other special population surveys,
and maintains strong relationships with respected sampling firms for
special projects.
The Center has done innovative research in the area of special populations.
Well-publicized work includes studies of Members of Congress, journalists,
owners of small businesses, parents, teen-agers, millionaires, college
seniors, and university faculty. |
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Telephone
Surveys
Much of the Center's public opinion research
is conducted using telephone interviewing. CSRA requires interviewers
to participate in an extensive and on-going training program. A Computer
Assisted Telephone Interviewing (CATI) system is utilized. The CATI
system permits interviewers to enter data directly into a computer
file, which reduces the amount of human error in the survey process. |
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Internet Surveys
CSRA uses new technologies to conduct Web and
e-mail surveys, following the same rigorous research methods of project
management, sample design, and analysis as more traditional research. |
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Mail Surveys
Surveys conducted through the mail are designed
to maximize response rates through initial contact letters and follow-up
telephone reminder calls. Mail surveys can also be done in conjunction
with telephone surveys.
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In-Person
Interviewing
CSRA has conducted in-person interviews utilizing
a variety of data collection methods. These methods include intercept
interviews, using both interviewer-administered and self-administered
questionnaires, as well as in-depth personal interviews that are more
qualitative in nature. |
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Focus Groups
In addition to in-depth personal interviews,
CSRA also conducts qualitative focus group research. Focus groups
present another means of problem identification, planning, implementation,
and assessment. CSRA provides clients with a complete package of planning,
recruiting participants, moderating, analysis, and reporting. |
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Omnibus Polls
Various towns in Connecticut
Individuals and organizations can place up to ten questions on a state
or national omnibus poll sponsored by CSRA for a set fee. |
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The Roper
Center Archives
CSRA uses the archived survey holdings of the
Roper Center. The Roper Center houses the oldest and largest survey
library of its kind in the world. |
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